SEO Consulting

SEO is an essential element to your web strategy.  Is your website properly optimized?  Not sure what that means? We have helped many businesses take their website and increase it’s visibility thereby marketing their businesses to the right people.  Your site must be properly optimized, making it search engine friendly and compatible for search engines before you even consider making your site live and “hoping” for traffic.  There needs to be a plan in place and the right structure ready to go.  Think of your website like a house with a solid foundation and a good framework before you paint the walls and add the furniture.

Doing a little Sherlock Holmes work before we begin

There are many tools that we tap into in order to capture a clear picture of how your website is ranking.  We will look at these search engine optimization reports and interpret them in a way that is practical and useful to you for fast results.

Some of the Search Engine Optimization pre consulting questions

Analysis – Can we help you reach your goals?

• Client fills out website analysis form
• Site audience analysis, how competitive is the niche?
• Keyword phrases and seed list – what phrases does the client wish to rank on?
• Google inclusion, link-popularity, search engine saturation analysis and more

Keyword Analysis

• We evaluate the keywords you submit to us to determine your niche on the Internet
• These words are then analyzed to see if they’re actually searched upon
• Keyword phrases are tested for popularity
• Keyword phrases are tested for competitiveness
• Plurals, tenses and other variations of your keyword phrases are evaluated
• We develop a set of keywords (up to 100 keywords) for your site based upon the above

Meta Tags, Title and Copy

• Descriptions and Keyword Meta Tags are created using your final keyword phrases
• Keyword relationship examined
• Keyword/keyword phrase rich copy is developed then optimized
• Copy test for density, frequency, and distribution
• Optimized <title> is created using your researched keyword phrases
• Interlinking strategy is put in place

If you are not sure where to begin feel free to give us a shout and we can help you make the right decision for getting started.